"NJAL is a genius website. A beyond-cool online store specialising in selling young designers' pieces."

NJAL in the Press — Grazia

 

For its most discerning customers, NOT JUST A LABEL (NJAL) offers an exclusive personal shopping service. NJAL's ecommerce team, specially trained with an expert understanding of trends and occasion dressing, offers a multitude of products and services, from curating single outfits, to selecting key pieces to build a capsule wardrobe, to personal wardrobe styling.

The team can assist VIP clients to source one of a kind, unique independent fashion designs for events and red carpet occasions, from the NJAL shop's perfectly curated selection of contemporary luxury fashion.

Contact us for further information.

Kapila Dress
Shop - Alicia Reina | £285.00

Kapila Dress

Original embroidered cotton and silk jersey dress with mi...
Ginger Blossom Leotard
Shop - Alicia Reina | £175.00

Ginger Blossom Leotard

Bronze silk jersey bodysuit with mint colored silk blouso...
Aloe Tunic
Shop - Alicia Reina | £255.00

Aloe Tunic

Mint colored silk tunic dress with organza and silk bindi...
Agave Column Dress
Shop - Alicia Reina | £310.00

Agave Column Dress

Kyanite blue silk column dress with silk jersey details a...